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Youtube Testdrive – VW Jetta TSI
VW’s Jetta TSI youtube Testdrive campaign on youtube. This is a creative marketing strategy by VW to communicate about the product. One can ask question about the car & there are video replies to...
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little BANGALORE – Viral Video
1st December Studio has created little Bangalore, a video, which has gone viral on youtube. A timelapse video which captures Bangalore, India’s Silicon Valley. This is a tribute to the city which has...
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Ecommerce sites in India
Ecommerce investments in India is increasing & this has lead to an increase in the sites & also online shopping. The higher discreation income of people has resulted in online shopping &...
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Apple launches iTunes Stores in India
Apple has launched iTunes Stores in India along with several other international markets like Turkey, SA & Russia. users can rent or purchase movies from the store & also music. In June, it was...
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Hyundai India – Write your i10 Story Contest
Hyundai India has a new contest called Write your i10 story. The details about the contest is available at www.writeuri10story.com, the official website. In this, participants have to draft a...
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Pepsi ‘Oh Yes Abhi’ Campaign
Pepsi’s ‘Oh Yes Abhi’ campaign is a new campaign of Pepsi in India featuring Ranbir Kapoor, Mahendra Singh Dhoni and Priyanka Chopra. It captures the new face of young India, which wants to do things...
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Citibank OMG! & Google’s GOSF sale – Online Shopping festivals in India
With the booming of e commerce in India, several online shopping sites have launched recently & creating a lot of buzz online. These provide the advantages of easy shopping, on time delivery, EMI’s...
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Quikr.com’s innovative campaign
Quikr.com’s new campaign where a customer can transact through a missed call is an innovative campaign which helps quikr.com differenatite from others in the market. Bob Biswas has been acted by...
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eBay India Brand Campaign – Want it get it
With the booming of online shopping in India, eBay India has launched integrated brand campaign aimed at giving a push up to the Ebay India brand in the Indian online shopping space. Several new comers...
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Lufthansa India – Star Chef Contest on its Facebook page
Lufthansa India has launched a contest on facebook called Lufthansa Star Chef contest. With the increase in the internet penentration & usage of social media, companies are finding it easier to use...
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Google Play Books & Movies now in India
Google has launched books & movies on Google play in India. Movies are available for rental & purchase in India. This service is currently available in 13 countries now. With the booming of...
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Role of Social Media in Indian Premier League (IPL)
Social Media is proving to be a boon for Brands & teams in Indian Premier League. Social Media sites like Google+, facebook, twitter, youtube & others are providing a constant stream of real...
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Karnataka Assembly Elections 2013 & Role of Social Media
Social media is playing a critical role in this year’s assembly elections in Karnataka to reach out to the urban youths. BJP, Congress & JDS have their social media profiles on Facebook, youtube,...
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Top Facebook Brand Pages in India – Tata Docomo, MTV India, Samsung Mobile...
Socialbakers, which measures brands on social media, has released the India Q1 Facebook Report. India has 61 million Facebook members. This helps drive digital marketing activities. Tata Docomo has the...
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How Banks are using Social Media in India
With the globalization setting its foot in India in the 90′s, banking sector has witnessed a lot of changes. Competition among the banks led to the marketing activities by the banks in promoting their...
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SRK’s Frooti Vs Katrina’s Slice Vs Imran Khan & Parineeti Chopra’s Maaza
SRK quenches his thirst with the soccer team watching him. The soccer team grows up watching him drink Frooti. A perfect combination of SRK, soccer team & the background music gives a great...
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Role of Digital Marketing in Medical Tourism in India
Digital marketing plays an important role in the medical tourism. Affordable healthcare in India has attracted many foreign nationals to seek for operation & treatment in India. Those desirous of...
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Dell India #ICanDoKuchBhi Twitter Contest
Dell India has launched a new campaign for the Inspiron series of notebooks. With the growing influence of digital marketing & social media, the campaign includes a twitter based promo called I Can...
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Times of India @ 175 years & its Internet Presence
Times of India which is celebrating its 175 years has launched a microsite to celebrate the 175th anniversary. Under the tagline “Leading change for 175 years” R.K. Laxman‘s Dhoti Clad man undergoes a...
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Top Twitter Brands in India – NDTV, Times of India, MTV, IPL, CNN-IBN & others
Microblogging in India is emerging as a favorite medium for breaking news, sharing opinion/thoughts & for brand building activities. Twitter is the top microblogging platform in India & has...
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